Categories
News Review from The World Web Times

Minute Maid Refreshes Brand Identity with First-Ever Global Campaign


Minute Maid, the world’s largest juice brand, has unveiled a unified brand strategy, visual identity and campaign as part of a new, overarching global identity rolling out in 2023. The juice brand, owned by The Coca-Cola Company, goes by different names across more than 100 global markets, such as Minute Maid in the U.S., Cappy in Europe and Africa, and del Valle in Latin America. In 2023 …